Here's What You'll Discover Inside The Book:

In PART 1 of the book you'll be guided through the first critical step: Understanding Your Business.

You'll discover:

  • 5 game changing marketing elements you need to know right now
  • Why having a specific target market is so vitally important to your business
  • 3 ways to evaluate and rate your current customer base
  • How to uncover your WOW so you can stand out and be heard among the crowd
PART 2 is all about how Strategic Networking can revolutionise your business

You'll learn how to:

  • Evaluate your success in cultivating strong referral relationships with the right people
  • Be introduced to the right people by using a simple four-step conversation structure
  • Move to the next step in your networking relationships and the when to do it
  • Dramatically increase your referral score by sharing deeper knowledge with the right people

and much more

order my book now

podcast

episode 1

The Imperfect Podcast

Wendy shares her newfound understanding of the lowest common denominators for weekly presentations in BNI.
watch now

episode 2

The Most Important Part of the Meeting

WLC shares the four things that should be included in the "I Have" or "Referrals & Testimonials" section of the BNI agenda.
watch now

episode 3

Strategic Networking: An Introduction

This is the first in a long list of podcasts I can do for you where I share the keys of Strategic Networking. IN this episode I cover Target Market, the 'WOW" Factor, and the five different types of people you'll want to meet when you're out and about.
watch now

episode 4

The Membership Committee

The BNI Membership Committee is a super important part of the success of a BNI chapter because it has the ability drive the culture. This podcast explores the different roles in a BNI Membership Committee.
watch now

episode 5

Two Recent Epiphanies

In this episode, we discover the amazing ongoing learning of how this BNI system really works.
watch now

episode 6

Visitor Etiquette

The Imperfect Podcast welcomes your questions. This episode addresses visitor etiquette... from inviting visitors, to welcoming visitors, to being a visitor.
watch now

Easy to follow, actionable strategiesto help you grow your business.

Who Is This Course For:

  • Companies with employees who engage in networking opportunities
  • People moving from a corporate environment to a small business
  • Business Owners who want to build their business through referrals
  • Sales and Marketing professionals

Want to know more?

"I love how much Wendy's approach focuses on quantifying the results of your networking efforts, having really specific (and realistic) objectives and making a genuine interest to deepen the rapport and trust in your relationships before needing to 'sell'."

Rebecca Allen

Leadership Coach
"I learned some super helpful snippets & it really shifted my thinking, even in her 30 minute introduction to her Strategic Networking Framework - and I can highly recommend it to you."

Marie Alessi

Keynote Speaker